Show #126: George Karavias and Dimitris Gkanatsios, Anlock

George and Dimitris

This week, Bob and Pat talk with the founders of a Greek children’s educational mobile app company, Anlock.

George Karavias and Dimitris- Ilias Gkanatsios clue us in on the specifics of successfully selling mobile apps for both Apple iPhone and Windows Phone 7 (they passed on Android – too hard to monetize), which of five marketing tactics work, and selling into 31 countries.

We also dig into the story behind their post: Windows Phone is currently FIVE times more profitable for us than the iPhone, as well as what mobile customers are like, localizing apps, dealing with both Apple and Microsoft, defining a tablet strategy, and lots more.

Want 2012 to be the breakout year for your startup? Why not do a MicroConsult with Bob Walsh? Instead of hypotheticals and too much information, Bob will work with you for an hour via Skype developing 8 to 10 specific todos that will get your startup in gear. Details at 47hats.com.

Play it now!

Download Show #126 here: Show #126 Or if you prefer, Subscribe to the podcast in Apple iTunes.

Bob Walsh blogs at 47Hats, is on Twitter at @bobwalsh or you can email him at bob.walsh@47hats.com.

Patrick Foley blogs at PatrickFoley.com, is on Twitter at @patrickfoley or you can email him at patrick.foley@microsoft.com

Relevant Links:

Anlock.
Windows Phone is currently FIVE times more profitable for us than the iPhone.
Anlock on Facebook.
Flurry – mobile analytics.
Microsoft Platform Ready.

Show #79 Facebook for Startups – Victoria Ransom, Wildfire Interactive

The Startup Success Podcast

The Startup Success Podcast

This week Bob interviews Victoria Ransom, co-founder of Wildfire Interactive. Wildfire is in the business of designing interactive Facebook promotions and contests for large companies, small firms and startups.

Victoria does an excellent job explaining what Facebook can do for your startup, what it’s going to take to get sales results out of social media interaction, the phases of interaction your startup will go through building its social network and lots more. If you want to a clear social media roadmap for your startup, listen to this interview. Three times.

And a quick word about our new sponsor, InfluAds. If your startup’s market is other startups, web developers and designers why not reach out to them through with a small, tasteful ad at sites they already read? That’s how InfulAds works. Act now, mention “SSP” and save 20% on you first ad buy. InfluAds.com – ads for startups by a Startup.

We’d also like to thank Microsoft WebsiteSpark for being our first official show sponsor! Microsoft WebsiteSpark and StartupToDo.com have free Microsoft software for designers and a six month scholarship to StartupToDo.com you may be interested in. For details and how to apply, visit http://startuptodo.com/websitespark/.

Download Show #79 here: Show #79 Or if you prefer, Subscribe to the podcast in Apple iTunes.

Bob Walsh is on Twitter at http://twitter.com/bobwalsh or you can email him at bob.walsh@47hats.com.

Patrick Foley is on Twitter at http://twitter.com/patrickfoley or you can email him at patrick.foley@microsoft.com

URLs mentioned/relevant to this show: