On June 27, we’re interviewing Hermann Björn, one of the Startup Genome Project. This ambitious project aims to “crack the code of innovation” when it comes to Startups. Their first volley is an in-depth analysis on what makes internet startups successful based on data from over 650 startups.
Questions:
- So how did the Startup Genome Project get started?
- I see from your post that Professor Steve Blank of Stanford University is involved: how did the two of you happen to connect?
- You talk of “cracking the code of innovation” how do you respond to Jason Cohen’s, critique that mistaking the map of statistical trends can lead to wrong conclusions for any particular startup founder, and that the data you used is skewed towards successful startups?
- Several of your 14 findings intuitively make sense: “Founders that learn are more successful”, “Solo founders take 3.6x longer to reach scale stage”, and “Balanced teams with one technical founder and one business founder raise 30% more money”. But what’s with “B2C vs. B2B is not a meaningful segmentation of Internet startups anymore because the Internet has changed the rules of business.?”
- And “Balanced teams with one technical founder and one business founder raise 30% more money?”
- So the first report is out. What’s next?








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