On May 18, we will interview Aaron Schaap, CEO and founder of elevatorUp and DownstreamApp.

Discussion topics
- Overview: What is Downstream? What led you to create it? Who is your target market?
- Marketing: Who is your target market? How do you find new customers?
- Pricing: How did you determine your price? Have you A/B tested?
- Competition: What’s your biggest competition … another app? apathy?
- Accelerators: Tell us about your experience with West Michigan’s Momentum accelerator.
- Finance: How have you found money to grow your business?
- Big picture: What’s important to you? What has worked with this startup? What would you have done differently in hindsight? What are you looking to do in the future (with this startup or others)?
- Advice: What advice would you give to other startups?
If you have additional questions that you would like us to ask Aaron, please tweet them to @bobwalsh and/or @patrickfoley before 4:30p May 18.








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