Show #70 Steve Rubel on the evolution of Social Media

The Startup Success Podcast

This week Bob and Pat talk with Social Media and PR thought leader Steve Rubel on the changing roles of blogging, social media, public relations, and advertising. The days when a startup could get by with only a blog to engage people online are over as increasingly, social media weaves its way throughout organizations small and large. As SVP, Director of Insights for Edelman Digital, a division of Edelman (the world’s largest independent PR firm), Steve shares his insights from the bleeding edge of social media transformation.

We’d also like to thank Microsoft WebsiteSpark for being our first official show sponsor! Microsoft WebsiteSpark and StartupToDo.com have free Microsoft software for designers and a six month scholarship to StartupToDo.com you may be interested in. For details and how to apply, visit http://startuptodo.com/websitespark/.

Download Show #70 here: Show #70 Or if you prefer, Subscribe to the podcast in Apple iTunes.

Bob Walsh is on Twitter at http://twitter.com/bobwalsh or you can email him at bob.walsh@47hats.com.

Patrick Foley is on Twitter at http://twitter.com/patrickfoley or you can email him at patrick.foley@microsoft.com

URLs mentioned/relevant to this show:

• The Steve Rubel Stream.
• Steve’s archived blog: Micro Persuasion.
• Steve on Twitter.
• Steve on Facebook.
• Steve on LinkedIn.
• Steve on FriendFeed.
• Steve on YouTube.
• Steve in AdvertisingAge.
• Steve in Forbes.
• MediaShift interview with Steve.