This week Bob and Pat talk with Social Media and PR thought leader Steve Rubel on the changing roles of blogging, social media, public relations, and advertising. The days when a startup could get by with only a blog to engage people online are over as increasingly, social media weaves its way throughout organizations small and large. As SVP, Director of Insights for Edelman Digital, a division of Edelman (the world’s largest independent PR firm), Steve shares his insights from the bleeding edge of social media transformation.
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